homeabout usspeakingsolutionssuccessesarticles
© Strategic Business Ethics, Inc.  
SBE: Tangible Rewards from Intangible Assets
One day in 1990, a prominent CEO walked into David Lapin's (CEO of SBE) office with an unconventional hypothesis.  "Nearly all business problems are fundamentally ethical:  identify the ethic, fix it, and business should flourish."
 
This was the seed that grew into a dynamic consulting firm, Strategic Business Ethics, Inc.
This resonated with David's own belief that many business solutions were being sought in the wrong disciplines. SBE led a research team to investigate the impact of ethics and diversity on corporate financial performance.

The project took a year and a half and covered some 20,000 employees from more than 10 different cultures, at all management levels.  The results, subsequently validated internationally, were astonishing and opened a host of opportunities to use ethics to impact on performance.

Years of research - studying businesses around the world, not just South African businesses - deepened this insight, leading David Lapin to found this company, Strategic Business Ethics, Inc.  SBE helps organizations meet the challenges of an ever-changing world by centering their cultures in never-changing principles.  As SBE's record over the last 15 years proves, these principles inspire trust, deliver performance, and, yes, drive revenue growth.

The main finding of our research was an important paradox:  while cultural diversity can enrich a work environment, ethical diversity wreaks havoc on performance. Ethical integrity needed to become a strategic imperative.  Ethics is a leadership tool to yield superior financial performance.